“From this new cross has sprung a new philosophy of the Christian life; and from that new philosophy has come a new evangelical technique — a new type of meeting and new type of preaching. This new evangelism employs the same language as of the old, but its content is not the same, and the emphasis not as before.
“The new cross encourages a new and entirely different evangelistic approach. The evangelist does not demand abnegation of the old life before a new life can be received. He preaches not contrasts but similarities. He seeks to key into the public view the same thing the world does, only a higher level. Whatever the sin-mad world happens to be clamoring after at the moment is cleverly shown to be the very thing the gospel offers, only the religious product is better.
“The new cross does not slay the sinner; it re-directs him. It gears him to a cleaner and jollier way of living, and saves his self-respect…The Christian message is slanted in the direction of the current vogue in order to make it acceptable to the public.
“The philosophy back of this kind of thing may be sincere, but its sincerity does not save it from being false. It is false because it is blind. It misses completely the whole meaning of the cross. The old cross is a symbol of DEATH. It stands for the abrupt, violent end of a human being. The man in Roman times who took the cross and started down the road has already said goodbye to his friends. He was not coming back. He was not going out to have his life re-directed; he was going out to have it ended. The cross made no compromise; modified nothing; spared nothing. It slew all of the man completely, and for good. It did not try to keep on good terms with the victim. It struck cruel and hard, and when it had finished its work, the man was no more.
“The race of Adam is under the death sentence. There is no commutation and no escape. God cannot approve any fruits of sin, however innocent they may appear, or beautiful to the eyes of men. God salvages the individual by liquidating him, and then raising him again to newness of life.
“That evangelism which draws friendly parallels between the ways of God and the ways of men is false to the Bible and cruel to the souls of its hearers. The faith of Christ does not parallel the world; it intersects it. In coming to Christ we do not bring our old life to a higher plane; we leave it at the cross….
“We, who preach the gospel, must not think of ourselves as public relations agents sent to establish good will between Christ and the world. We must not imagine ourselves commissioned to make Christ acceptable to big business, the press, or the world of sports, or modern entertainment. We are not diplomats, but prophets; and our message is not a compromise, but an ultimatum.”
The Biblical Evangelist, November 1, 1991, p. 11.